Who We Work With
Who We Work With
Building brand trust and loyalty through nonfiction video storytelling.
Corporate Social Responsibility and Environmental, Social, Governance initiatives were once a “nice to have”, but are now a “need to have” for industry leaders. An estimated 90% of companies on the S&P 500 index published a CSR report in 2019, compared to just 20% in 2011. (HBS)
Your organization is committed to taking real action, but very few inside or outside of your company may seem to know about it. Few are reading the data points in your report, and savvy consumers can see right through inauthentic messaging and content.
Your commitment to social impact should be celebrated! It can also build long-term trust and brand loyalty among employees, consumers, investors, and board members, but communicating it in the wrong way can backfire – and you're stuck trying to strike the right balance.
According to Business Wire, 70% of consumers want to know what brands are doing to address social and environmental issues.
But here’s the thing, how you showcase your social impact matters. If they don’t know the impact you’re making they can’t support you.
According to Headstream, customers who love a brand story are 55% more likely to buy their product. 44% are more likely to share the story with others.
We’ve found, the best way to appeal to your audience’s emotions is through a medium that can communicate thoughts, ideas, and feelings better than any other – video. Our nonfiction content studio uses a journalistic approach to turn your data into moving stories.
Afterall, 81% of consumers trust real opinions over those promoted in an ad.
Organizations typically stop at synthesizing findings and figures into data-filled glossy reports, and this is where TB Media Group starts. We're a nonfiction content studio using documentary-style, video production to unlock real stories about real people that positively impact our world. From HR and ERG teams, CSR, DEI, ESG teams, and nonprofit leaders; your influence is vital to building trust and loyalty among stakeholders that last long-term.
Does this sound like you? We want to hear from you and learn more about the impact you’re making in this world.
CSR, DEI, and ESG Teams
Gain Visibility & Trust For Your Initiative
What We Did: Compelling video production
How: Video storytelling, corporate culture videography, & event video production
CSR, DEI, and ESG Teams
Gain Visibility & Trust For Your Initiative
What We Did: Compelling video production
How: Video storytelling, corporate culture videography, & event video production
HR & ERG Teams
Engage Your Team
What We Did: Educational, entertaining, and informational video content strategy
How: Employee engagement campaigns, event video production & photography, recruitment videos & campaigns, internal communications & training videos
HR & ERG Teams
Engage Your Team
What We Did: Educational, entertaining, and informational video content
How: Employee engagement campaigns, event video production & photography, recruitment videos & campaigns, internal communications & training videos
Nonprofit Leaders
Achieve Your Fundraising Goals
What We Did: Customized event and fundraising videography that drives donations and engagement
How: Fundraising campaigns & video storytelling, event videography
Nonprofit Leaders
Achieve Your Fundraising Goals
What We Did: Customized event and fundraising videography that drives donations and engagement
How: Fundraising campaigns & video storytelling, event videography
Marketing Departments
Authenticate Your Marketing Strategy
What We Did: Powerful brand-funded content
How: Brand-funded content production, creative direction, video production & strategy
Marketing Departments
Authenticate Your Marketing Strategy
What We Did: Powerful brand-funded content
How: Brand-funded content production, creative direction, video production & strategy
Agencies
Your Video Storytelling Partner
What We Did: Collaborative video production that tells your client's story
How: Fundraising campaigns & video storytelling, event videography
Agencies
Your Video Storytelling Partner
What We Did: Collaborative video production that tells your client's story
How: Nonfiction video production suited to your client’s needs
Our Inspiring Partners
You didn't hear it from us